원문정보
The influence that the medical service quality of the dental clinic affects to the patient satisfaction and use intention
초록
영어
Purpose: This aim of this paper is to research the influence of customer satisfaction and reutilization on Dentalhospitals and clinics of medical service quality. Methods: The study examines 140 Patients who received treatment in Daegu from 1 July 2012 to 30 July 2012. The methods of research were used to factor analysis, reliability test using Cronbach’s factor, correlation analysis,multiple regression analysis and spss/win18.0. Results: The factor of quality of care has the highest impact on customer satisfaction. the influence of reutilizationdepends on the highest reliability and the physical environment was significant. Conclusion: To improve customer satisfaction and reutilization is required to maintenance of hospital facilities,medical services mind and quality of care. The medical service providers are important to develop patient educationprograms, self-development and customer satisfaction training techniques.
목차
Ⅰ. 서론
Ⅱ. 연구 방법
1. 연구 대상
2. 조사도구 및 내용
3. 연구가설
4. 자료처리 및 분석
Ⅲ. 결과
1. 조사대상자의 일반적 특성
2. 요인분석 및 신뢰도 검정
3. 환자만족 영향요인
4. 재이용 의도 영향요인
Ⅳ. 고찰
Ⅴ. 결론
REFERENCES