earticle

영어

This study aimed to examine the effects of a basic generative artificial intelligence (AI) education program conducted at ___ University in Busan on AI literacy and beauty design competence among adult learners majoring in beauty-related fields. Whereas prior research on generative AI education has primarily focused on elementary and secondary students, university students, or learners in engineering and computer-related majors, this study targets 25 middle-aged and older adult learners in their 40∼60s specializing in beauty studies. In doing so, it integrates the assessment of both AI literacy and major-specific beauty design competence. A single-group pretest–posttest design was employed over a 15-week basic generative AI education program. Data were collected using an AI literacy questionnaire, rubric-based evaluations of midterm and final assignments, and expert validity reviews. Paired t-test results indicated that the overall mean AI literacy score increased significantly from 2.43 to 4.18 (p < .001), with application competence showing the greatest improvement, rising from 2.10 to 4.25. Moreover, beauty design evaluation criteria—including prompt specificity, use of major-specific terminology, and formative completeness—showed overall improvement from the midterm to the final assessment, confirming enhanced major-based digital creative competence. These findings empirically demonstrate the effectiveness of generative AI education for adult learners in beauty-related majors and provide foundational evidence for the development of customized AI literacy and beauty design education models tailored to adult learners.

중국어

本研究旨在分析釜山某大学开展的生成式人工智能基础教育对美妆专业成人学习者的 AI素养及美妆设计能力的影响.已有研究多以中小学生,大学生及工程计算机相关专业学生 为主要研究对象的生成式AI教育研究,与已有关于生成式AI教育研究多以中小学生,大学生 及工科·计算机相关专业学习者为主不同,本研究的创新性在于以25名40-60岁中老年美妆专业 成人学习者为研究对象,综合验证其AI素养及专业美妆设计能力.研究对为期15周的生成式 AI基础教育采用单一群体事前-事后设计,综合分析AI素养问卷,基于量规的期中·期末作业 评价及专家效度验证结果.配对样本t检验显示,AI素养整体均值从2.43分显著提升至4.18分 (p<.001),其中应用能力维度从2.10分提升至4.25分,变化最为显著.在美妆设计评价指标 方面,提示词具体性,专业术语使用,造型完成度等均较期中整体提升,证实了专业数字化 创作能力得到显著提升.本研究实证验证了面向美妆专业成人学习者的生成式AI教育效果, 为开发成人定制化AI素养及美妆设计教育模型提供基础数据.