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e-러닝 콘텐츠 및 서비스 품질이 재이용 의도에 미치는 영향에 관한 연구

원문정보

E-learning Content and Quality of Service A Study on the Impact of Recycling on the Intent

김성균, 정기한

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초록

영어

In the higher education, the quality of e-learning contents and services are critical success factors. Especially, it determine the intention to use and reuse of e-learning system. The technology acceptance model(TAM) and the information systems success model has formed the basis of our research model. The quality of e-learning contents and services were classified into two or three factors, and also the SERVQUAL variables were used to measure the factors. The survey questionnaire was distributed to the college students who had experienced in e-Learning. The measurement and structural equation model was verified by model fitness indexes. The test result was enough to validate the research model.
But the results of hypotheses test was some disappointed. Most service quality and content design factors didn't affected on the learner's attitude and learning satisfaction, but the quality of contents itself strongly affected on them. The path analysis proved that the mediating variables, attitude and satisfaction, were also very important factors to relate between the quality factors and the intention to reuse.

목차

Ⅰ. 서론
 Ⅱ. 이론적 배경 및 관련연구
  2.1. 정보기술수용모형
  2.2. 정보시스템 성공요인
  2.3. e-러닝 콘텐츠 품질과 서비스 품질에 관한 연구
  2.4. e-러닝 성과에 관한 연구
 Ⅲ. 연구모형 및 방법
  3.1. 연구가설
  3.2. 연구모형
  3.3. 변수의 조작적 정의
  3.4. 자료 수집방법 및 표본의 특성
 Ⅳ. 실증분석
  4.1. 표본의 신뢰성과 타당성 분석
  4.2. 가설 검증
 V. 결론
 참고문헌
 

저자정보

  • 김성균 Soung-Gun Kim. 경상대학교 대학원 경영학과 박사과정
  • 정기한 Ki-Han Chung. 경상대학교 경영대학 경영학과 교수

참고문헌

자료제공 : 네이버학술정보

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