earticle

논문검색

응용논문

외식사업 프랜차이즈에서 공정성지각이 서비스품질에 미치는 효과

원문정보

The relationship between perceived justice and service quality in the franchise system of food service business

안관영

피인용수 : 0(자료제공 : 네이버학술정보)

초록

영어

This paper reviewed the relationship between perceived justice and service quality, and the moderating effect of gender in the franchise system of food service business. Based on the responses from 135 franchisees, the results of multiple regression analysis showed that distributive and procedural justice have positive relationships with almost service quality factors. The results of moderating analysis showed that male franchisees have more positive relationships with almost service quality factors than female franchisee while in distributive justice, and that female franchisees have more positive relationships with almost service quality factors than male franchisee while in procedural justice.

목차

Abstract
 1. 문제제기 및 연구목적
 2. 이론적 배경
  2.1 서비스품질의 개념과 구성요소
  2.2 공정성 지각과 서비스품질
 3. 연구의 설계
  3.1 자료수집 및 분석방법
  3.2 설문의 구성 및 변수측정
 4. 조사결과의 분석
 5. 결론 및 제언
 6. 참고문헌

저자정보

  • 안관영 Kwan Young Ahn. 상지대학교 경영학과

참고문헌

자료제공 : 네이버학술정보

    함께 이용한 논문

      ※ 기관로그인 시 무료 이용이 가능합니다.

      • 4,000원

      0개의 논문이 장바구니에 담겼습니다.