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Effects of Nail Service Consumer’s Indecisiveness on Purchase Intention and Purchase Delay KCI 등재

Youn-Hee Lee, Sang-Dok Ji, So-Jeong Park

한국피부과학연구원 아시안뷰티화장품학술지 제21권 제2호 통권 제76호 2023.06 pp.311-321

The Effect of Beauty Influencer Characteristics on Relationship Continuation Intention and Purchase Intention - Focusing on Mongolian Consumers -

GANTUMUR GANTSEND, Min Jung Kang

한국인터넷방송통신학회 International Journal of Internet, Broadcasting and Communication Vol.15 No.1 2023.02 pp.33-39

What drives purchase intention in live streaming commerce? Perspectives of IT affordance lens and streamer characteristics

Jinyoung Nam, Yoonhyuk Jung

한국경영정보학회 한국경영정보학회 정기 학술대회 Digital Inclusion in Post Pandemic Era 2021.11 pp.295-299

Influencing Factors of Purchase Intention on Social Commerce in Cambodia : The Moderating Roles of Experience

Pichponreay Ly, Wan-Sup Cho, Sun-Dong Kwon

한국정보기술응용학회 JITAM Vol.24 No.1 2017.03 pp.129-141

A Study on the Purchase Intention of Ginseng Products based on the theory of Perceived Value and TPB KCI 등재

Xiu-Na Bai, Gi-Young Jung, Hyung-Ho Kim

한국융합학회 한국융합학회논문지 제10권 제12호 2019.12 pp.35-42

Chinese Consumers’ Pre-sale Purchase Intention of Luxury Products：Based on Utilitarian and Hedonic Value

Jiakun Yang, Taesoo Moon

한국경영정보학회 한국경영정보학회 정기 학술대회 2019년 경영정보관련 추계학술대회 2019.11 pp.464-469

Impact of Store Image on Purchase Intention in Online Store in Indonesia

Narariya Dita Handani, Seo, Joo Hwan

한국마케팅관리학회 한국마케팅관리학회 학술대회 2018 한국마케팅관리학회 춘계학술대회 발표논문집 2018.04 pp.67-74

The Effects of Perceived Values on Purchase Intention of Luxury Goods for Chinese Consumers KCI 등재

Jieun Kim, Eunmi Kim

한국무역통상학회 무역통상학회지 제23권 제5호 2023.10 pp.191-207

Predicting Sustainable Personal Protective Equipment (PPE) Purchase Intention after the Pandemic : An Application of Health Belief Model

Zong-Yi Zhu, Hyeon-Cheol Kim

한국인터넷방송통신학회 The International Journal of Advanced Smart Convergence Volume 11 Number 4 2022.12 pp.253-259

A Comparative Study on People’s Purchase Intention through Social Network Service between South Korea and China

Huimin Mu, Taesoo Moon

한국경영정보학회 한국경영정보학회 정기 학술대회 스마트 비즈니스와 IT 2012.06 pp.725-732

Effect of Corporate Transparency on Trust and Purchase Intention KCI 등재

Eun-Jung Lee, Ji-hyung Nam

국제문화기술진흥원 International Journal of Advanced Culture Technology(IJACT) Volume 9 Number 1 2021.03 pp.40-51

Exploring Foreign Consumer's Cultural Tendencies to Purchase Intention for Korean Product : A Multi-level Analysis with Countries in East and Central Asia and Europe

Sungbin Won

동중앙아시아경상학회 동중앙아시아연구(구 한몽경상연구) 제27권 제3호 2016.12 pp.5-16

Effect of COVID-19 Risk Perception on Cosmeceutical Purchase Intention and Behavior KCI 등재

Mi Jeong Choi, Yu Ri Kim

한국피부과학연구원 아시안뷰티화장품학술지 제20권 제3호 통권 제73호 2022.09 pp.325-336

Effects of Transaction Characteristics on Distributive Justice and Purchase Intention in the Social Commerce KCI 등재

Youngsok Bang, Dong-Joo Lee

한국경영정보학회 Asia Pacific Journal of Information Systems 제23권 제2호 2013.06 pp.1-20

The Effects of Use of Instant Messenger on Purchase Intention: The Context of Chinese C2C E-Commerce KCI 등재

Kee-Young Kwahk, Xi Ge, Jeong-Min Lee

한국경영정보학회 Asia Pacific Journal of Information Systems 제22권 제2호 2012.06 pp.1-20

Effects of Beauty Influencer Credibility on Perceived Risks and Purchase Intention of Consumers KCI 등재

In Yeong Lee, Sung-Nae Lee

한국피부과학연구원 아시안뷰티화장품학술지 제20권 제2호 통권 제72호 2022.06 pp.213-225

A study on the National Image, Product Image and Purchase Intention of Foreign Consumers' KoreanWave, Corona 19 Response, and Self-ethnicism KCI 등재

Je Hong, Lee

한국무역금융보험학회(구 한국무역보험학회) 무역금융보험연구(구 무역보험연구) 제22권 제4호 2021.09 pp.91-116

The impact of social relationship variables on eWOM and purchase intention in SNS marketing KCI 등재

Hyung-Soek Kang, Eeseol Jang, Hyungrae Jo

한국무역금융보험학회(구 한국무역보험학회) 무역금융보험연구(구 무역보험연구) 제21권 제4호 2020.08 pp.125-147

The Research on the Analysis of National Image and Purchase Intention : Automobiles and Electronices device in Turkey KCI 등재

Jae-Woo Kim

한국무역금융보험학회(구 한국무역보험학회) 무역금융보험연구(구 무역보험연구) 제21권 제3호 2020.06 pp.117-127

Effects of Shopping Value and Social Commerce Satisfaction on Purchase Intention : The Moderating Role of Impulsiveness and Innovativeness

Namho Chung, Hyo Geun Song, Chumlmo Koo

한국경영정보학회 한국경영정보학회 정기 학술대회 2015년 한국경영정보학회 춘계학술대회 2015.08 pp.74-80