원문정보
목차
1. Research purpose
2. Theoretical background
1) Innovativeness
2) Communication effects
3. Research hypotheses
4. Method
1) Stimuli and subjects
2) Measures
5. Results
6. Discussion
References
영문초록
2. Theoretical background
1) Innovativeness
2) Communication effects
3. Research hypotheses
4. Method
1) Stimuli and subjects
2) Measures
5. Results
6. Discussion
References
영문초록
저자정보
참고문헌
자료제공 : 네이버학술정보