원문정보
초록
영어
This report aims to study the economic effects of the 2002-World Cup on regional economy
in Incheon, and to show the strategies to strengthen the compatibility of the City of Incheon
through the maximization of the abstract & concrete economic effects.
Firstly, The strategies from the soft/ware aspects as following are important, such as ①
the strategies for the business environment for the spring-up as the Hub-city of the East-Asia
Business, the city-marketing strategies to enhance the city-brand and city-image, and ②
the magnification of the international relations & trade through the application of the enhanced
state & city-image.
Secondly, the propulsion of the proposed strategies by stage is also important. Respecting
the preferred ranks and the possibility for the securing the required budget, the proposed strategies
should be accomplished.
Thirdly, it is also required to set the concrete propulsing-subject to accomlish the showed
strategies. Under the medium․long-term financial planning the practical depart of the City
of Incheon should establish the entire action-plan.
목차
Ⅰ. 서론
Ⅱ. 월드컵이 지역경제에 미치는 효과
1. 분석체계
2. 직접 효과
3. 간접 효과
Ⅲ. 포스트-월드컵 인천 지역경제 경쟁력 제고방안 - 인천광역시 과제를 중심으로
1. 인천 브랜드 홍보 및 이미지 제고방안
2. 월드컵 성공을 활용한 지역산업 경쟁력 강화방안
3. 국제 비지니스 환경조성 방안
4. 수출 경쟁력 강화방안
5. 관광분야 활성화 방안7)
Ⅳ. 결론 및 정책제언
<참고문헌>
