earticle

영어

TV-Drama Location sets as a potential magnet for tourism have been a popular subject during the past years. A large number of provincial governments have been trying to attract location sets to their region for this cause. But so far the drama sets, once they lost the heat of the initial exposure, have not been used continuously and thus result in waste of province budget. Systematic approach to the utilization and effective application is needed. On the basis of analyzing the issues and problems of existing TV drama sets, this study explores possibilities of development in the case of "Into the storm" drama set, locationed at Jukbyun, Uljin-gun. Through SWOT analysis, feasibility analysis, the study proposes sustainable scheme that accommodates potential for future drama, tourist attraction and functions for local residents.