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Theory and Practice of Go Promotion : Strategic Framework for promoting Go to the Australian people

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영어

Through my experience promoting the game of Go in Australia I have developed a strategic framework which has helped me navigate the challenges involved in spreading my passion for this wonderous, humbling, and insight provoking game. This paper introduces the Go Promotional Framework (GPF), combining theoretical approaches with practical applications. The GPF framework consists of four pillars: Accessibility, Inclusivity, Engagement, and Integration. The paper utilizes empirical research from Australia, based on my active participation of promoting Go activities in the community, to businesses and to educational institutions, between 2019-2025.

목차

Abstract
Ⅰ. Background
Ⅱ. Background information
Ⅲ. Methodology and Empirical Approach
Ⅳ. Analysis of Feedback Forms
Ⅴ. Verbal Feedback Collection
Ⅵ. Overall Empirical Approach
Ⅶ. Go activities
Ⅷ. Findings
Ⅸ. Conclusions
References:

저자정보

  • Silvia Lozeva Director, Institute 361
  • Jason Schrader

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