earticle

영어

There is a need to instill awareness that preparing a start-up for young entrepreneurs preparing to start a business can increase the success rate of start-ups and to induce them to become successful start-ups by understanding how to cultivate personal capabilities. The purpose of this study is to analyze the moderating effect of entrepreneurship mentoring and the mediating effect of entrepreneurship efficacy when the individual competency of young entrepreneurs affects entrepreneurial intention. The subjects of this study are young people aged 19-34 who have established a business in the metropolitan area within three years or who have completed a start-up program from the Korea Credit Guarantee Foundation. A hierarchical regression analysis was conducted on 384 copies of the effective samples collected by a survey of them. The results of the study are as follows. First, creative competency, network competency, and marketing competency, which are sub-variables of individual competency of young entrepreneurs, each have a significant positive (+) effect on entrepreneurial intention, which is a dependent variable, and a significant positive (+) effect on entrepreneurial efficacy, which is a parameter. Second, it was found that start-up efficacy is partially mediated when the individual competency of young entrepreneurs affects start-up intention. Third, the moderating effect of entrepreneurship mentoring between individual competencies and entrepreneurial efficacy of young entrepreneurs was significant, and the interaction effect of independent and moderating variables was also significant. Fourth, as a result of analyzing the mediated moderating effect of entrepreneurship mentoring, it was found that entrepreneurship mentoring controls the indirect effect that appears through the mediation of entrepreneurship efficacy when the individual competency of young entrepreneurs affects entrepreneurial intention. The results of this study suggest that the greater the individual competency of young entrepreneurs, the more effective they can mentor startups, which increases their entrepreneurial efficacy, thereby enhancing their entrepreneurial intention.

한국어

창업을준비하는청년창업가를대상으로창업을준비하면창업성공률을높일수있다는인식을심어주고 이를 위해 개인역량을 어떻게 함양할 것인지 이해시켜 성공하는 창업이 되도록 유도할 필요성이 있다. 본 연구의 목적은 청년창업가의 개인역량이 창업의도에 영향을 미칠 때 창업멘토링의 조절효과와 창업효능감의 매개효과를 분석함에 있다. 본 연구대상은 수도권에 사업장을 둔 창업 3년 이내거나 신용보증재단으로부터 창업프로그램을 이수한 19～34세의 청년이다. 이들을 대상으로 설문조사를 하여 회수한 유효표본 384부를 위계적 회귀분석하였다. 연구결과는 다음과 같다. 첫째, 청년창업가의 개인역량 하위변수인 창의적 역량, 네트워크 역량, 마케팅 역량이 종속변수인 창업의도에 각각 유의한 양(+)의 영향을 미치고 있으며, 매개변수인 창업효능감에 각각 유의한 양(+)의 영향을 미치고 있다. 둘째, 청년창업가의 개인역량이 창업의도에 영향을 미칠 때 창업효능감이 부분매개하고 있음을 발견하였다. 셋째, 청년창업가의 개인역량과 창업효능감 사이 창업멘토링의 조절효과가 각각 유의하게 나타났으며, 독립변수와 조절변수의 상호작용 효과도 유의하였다. 넷째, 창업멘토링의 매개된 조절효과를 분석한 결과, 청년창업가의개인역량이창업의도에영향을미칠때창업효능감의매개를통해나타나는간접효과를 창업멘토링이조절하고있음을발견하였다. 본연구결과는청년창업가의개인역량이클수록창업멘토링을 효과적으로 할 수 있어 창업효능감이 증대되므로 창업의도가 증진된다는 시사점을 주고 있다.