원문정보
초록
영어
This research focused on Walton, Bangladesh's largest manufacturer in the electrical, electronics, automobile, and home appliance sectors. Walton mainly focused on its innovative and sustainable business practices. Its strategic emphasis on advanced R&D and Advanced manufacturing system has positioned it in leading position locally and helps it to compete global market. The company’s commitment to quality, affordability, and sustainability has made it competitive internationally. This research highlights Walton's technological, organizational, environmental approach to demonstrating how these elements contribute to its economic success and social impact. By exploring Walton's role in job creation, skill development, and export growth, the study offers insights into how emerging market firms can achieve global competitiveness. Walton's practices provide insights for integrating technological advancement and environmental responsibility, setting new standards in the industry and offering a model for other corporations in developing economies.
목차
1. Introduction
2. Literature Review
2.1 Corporate Innovation and Sustainability in Emerging Markets
2.2 Strategic Globalization of Multinational Conglomerates
2.3 Impact of Advanced Manufacturing Technologies
2.4 Economic Contributions and Job Creation in Developing Countries
2.5 Sustainability and Environmental Management Practices
2.6 Challenges and Opportunities for Multinationals in Emerging Economies
2.7 TOE Framework
3. Research Design
4. Case Analysis
4.1 Overview of Walton
4.2 Analysis of Walton’s Marketing Strategy
5. Conclusion and Implications
5.1 Summary
5.2 Theoretical Implications
5.3 Practical Implications
6. Future Research Directions
References