원문정보
초록
영어
This study examines public discourse and engagement with artificial intelligence (AI) on Korean social media following ChatGPT's release. Using corpus analysis to focus on Korean-language interactions, this research identifies key themes and public perceptions that have developed around AI. The findings show a diverse range of sentiments—from enthusiasm to skepticism—that highlight ChatGPT’s influence on AIrelated conversations. Terms like "ChatGPT" and "AI ethics" reflect both curiosity and concerns about AI’s role in society. A deeper analysis explores topics such as anthropomorphism, ethics, AI capabilities, and societal impact. This study also reveals a mix of attitudes: while many appreciate AI’s potential, concerns remain around job displacement, privacy, and control. Metaphors portraying AI as both a helpful tool and a potential risk illustrate these complex views. This research emphasizes the importance of Korean public perspectives in guiding ethical AI development, ensuring technology aligns with societal values. As AI continues to evolve, further research will be crucial to understanding how public engagement and perceptions shift within the Korean context.
목차
1. Introduction
1.1 Background
1.2 Research Gap and Problem Statement
1.3 Purpose Statement and Research Questions
1.4 Significance of Research
1.5 Thesis Outline
2. Literature Review
2.1 Public Perception of AI in South Korea
2.2 AI Discourse on South Korean Social Media
2.3 ChatGPT as a Transformative Event in South Korea
2.4 Appraisal Theory and Public Sentiment on AI in South Korea
3. Methodology
3.1 Research Methodology
3.2 Multi-Platform Analysis
3.3 Data Collection Process
3.4 Data Analysis Techniques
3.5 Multi-Platform Comparative Analysis
3.6 Integration of Quantitative and Qualitative Data
3.7 Summary of Analytical Methods
3.8 Conclusion
4. Findings and Discussion
4.1 Public Attitude Towards AI: Enthusiasm, Fear, and Ambivalence
4.2 Social Media Analysis: The Role of Platforms in Shaping AI Discourse
4.3 Appraisal Theory in Mapping Public Attitudes
4.4 ChatGPT as an Transformative Event
4.5 Metaphors and Framing
4.6 Ethical Governance and Policy Recommendations
4.7 Policy Recommendations
5. Conclusion
5.1 Summary of Findings
5.2 Implications and Recommendations
5.3 Limitations
5.4 Future Prospects
5.5 Conclusion
Acknowledgement
References