earticle

영어

This study aims to analyze the impact of entrepreneurship and technological innovation on corporate performance and empirically identify the moderating effect of technology commercialization capability in this relationship. In a rapidly changing business environment, the creation of innovative ideas and successful commercialization capabilities are essential for corporate survival and sustainable growth. Therefore, the importance of entrepreneurship and technological innovation is being emphasized more, and research on their impact on corporate performance has important academic and practical implications. As a research method, 300 valid data collected through an online survey were analyzed using the SPSS 29.0 program and Process macro. The validity and reliability of the measurement tool were verified through exploratory factor analysis and reliability analysis, and the research hypotheses were verified through correlation analysis, mediation effect analysis, and moderating effect analysis. The main research results are as follows. First, entrepreneurship was found to have a significant positive (+) effect on technological innovation and corporate performance (non-financial performance and perceived financial performance). Second, technological innovation was found to have a significant positive (+) effect on corporate performance. Third, technological innovation was confirmed to play a mediating role in the relationship between entrepreneurship and corporate performance. In addition, the direct effect of entrepreneurship on corporate performance was found to be greater than the indirect effect through technological innovation. Fourth, technology commercialization capability was found to significantly moderate the relationship between technological innovation and non-financial performance, and the relationship between entrepreneurship and corporate performance. The practical implications of this study include that encouraging entrepreneurship and technological innovation is important for improving corporate performance, that strengthening technology commercialization capability can maximize the effects of technological innovation and entrepreneurship, and that companies should systematically build and effectively utilize the capabilities necessary for technology commercialization. In academic terms, the theoretical foundation was expanded by empirically analyzing the complex relationship among entrepreneurship, technological innovation, technology commercialization capability, and corporate performance, and the moderating effect of technology commercialization capability was verified to enhance the understanding of the interaction between factors affecting corporate performance.

한국어

본 연구는 기업가정신과 기술혁신이 기업성과에 미치는 영향을 분석하고, 이 관계에서 기술사업화역량의 조절효 과를 실증적으로 파악하는 것을 목적으로 한다. 연구방법으로는 온라인 설문조사를 통해 수집된 유효자료 300개를 SPSS 29.0 프로그램과 프로세스 매크로를 이용하여 분석하였다. 탐색적 요인분석과 신뢰성 분석을 통해 측정도구의 타당성과 신뢰성을 검증하였고, 상관분석, 매개효과분석, 조절효과분석을 통해 연구가설을 검증하였다. 첫째, 기업가정신은 기술혁신과 기업성과(비재무적 성과와 인지된 재무적 성과)에 유의한 긍정적(+) 영향을 미치 는 것으로 나타났다. 둘째, 기술혁신은 기업성과에 유의한 긍정적(+) 영향을 미치는 것으로 나타났다. 셋째, 기술혁 신은 기업가정신과 기업성과의 관계에서 매개적 역할을 하는 것으로 확인되었다. 넷째, 기술사업화 역량은 기술혁신 과 비재무적 성과, 기업가정신과 기업성과의 관계를 유의미하게 조절하는 것으로 나타났다. 본 연구의 실무적 시사점은 기업성과 개선을 위해 기업가정신과 기술혁신을 장려하는 것이 중요하며, 기술사업화 역량을 강화하면 기술혁신과 기업가정신의 효과를 극대화할 수 있고, 기업은 기술사업화에 필요한 역량을 체계적으 로 구축하고 효과적으로 활용해야 한다는 것이다. 학문적으로는 기업가정신, 기술혁신, 기술사업화 역량, 기업성과 간의 복잡한 관계를 실증적으로 분석하여 이론 적 토대를 확대하였고, 기술사업화 역량의 조절효과를 검증하여 기업성과에 영향을 미치는 요인들 간의 상호작용에 대한 이해를 높였다.