earticle

영어

By analyzing the development of performance tourism commodities, performance tourism facilities, and the analysis of overseas tourists, this paper understands the problems and sustainability of Korean wave performance tourism. The results show that the Korean idols have a positive attraction to the fans. They love the Korean wave content and will actively come to South Korea in the case of sufficient cost, time, and performance travel information. Tourism marketers need to analyze the aesthetic details of fans in various countries to attract their attention to the performance travel information. Based on Korean traditional beauty, works dedicated to creating famous art products also need to communicate with overseas professional audiences, expand the influence of Korean performing arts, let potential overseas tourists recognize more excellent performance works, and let potential tourists identify that performing arts are also tourism products.