earticle

영어

The trend of Trans-media Storytelling is gradually strengthening and showing new features. Since the breakthrough of the Super Mario video game franchise over three decades ago, numerous dramas, films, and animations have been made and adapted for theme parks. In this study, we examine the content characteristics and conditions of spatial transformation media stories, then analyze the case of Super Nintendo World, and examine how to enhance the user experience by changing characters and expanding stories across platforms. Through this consideration, it was found that the game content could be expanded to physical space.