earticle

논문검색

[Section발표], 좌장 : 광주대 전웅렬교수

The Research on Blockchain System Participation Intention - Focus on Mobile Applications -

초록

영어

The Article explores what factors will critical facilitate customer participation in the system of blockchain. Based on previous studies, this paper develops variables based on the characteristics of blockchain applications, by analysis the most popular blockchain application in China which called “star” we summaries six independent variables such as (1) confidentiality, (2) availability, (3) economic, (4) profit, (5) reputation, (6) blockchain interest, and 2 mediators (1) Trust and (2) Performance expectation. By design questionnaire to collect data and empirical analysis, we find that blockchain have a strongest influence on blockchain participation intention, and all hypotheses are significant the result of this paper can give a useful contribution to blockchain participation not only use intention of blockchain.

목차

Abstract
1. Introduction
2. Background
2.1 characteristics of blockchain
2.2 Blockchain applications
2.3 literature research
3. Theory and hypotheses
3.1 Availability
3.2 Confidentiality
3.3 Reputation
3.4 Proposed Model of Trust
3.5 Economics
3.6 Profit
3.7 UTAUT
4. Method
4.1 Instrument development
4.2 Data collection and sample
5. Results
5.1 Measurement model assessment
5.2 Hypothesis testing results
6. Discussion and implications
7. Limitation and Future research
REFERENCES

저자정보

  • Chenxi Hu Interdisciplinary Program of Electronic Commerce, Chonnam National University
  • Sang-Joon Lee School of Business Administration, Chonnam National University

참고문헌

자료제공 : 네이버학술정보

    함께 이용한 논문

      ※ 기관로그인 시 무료 이용이 가능합니다.

      • 4,300원

      0개의 논문이 장바구니에 담겼습니다.