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Culture Convergence (CC)

Underground Cinema and Avant-Garde Art : The Rise of American Independent Cinema

원문정보

초록

영어

The emergence of independent cinema in the United States in the 1960s was the earliest sign of post-modernism in the country, which was often referred to as "underground cinema". The works, in a counter-cultural stance, overturned the thought of depth of traditional art cinema, not exploring the meaningful relationship between form and content in terms of artistic technique, but creating an aesthetic that echoed the "Pop Art" of the time by collaging established means of expression with traditional and fashionable ones in a consumerist manner. In this paper, American independent cinema was examined, firstly by analyzing the local and external factors that contributed to its rise. Secondly, two genres of independent cinema core paradigm, "underground cinema" and "pop cinema" were focused on, as a way of demonstrating the attention and influence that independent cinema has gained. Finally, we found that independent cinemas are also seeking for alternative exploration and diverse expressions in the context of the times.

목차

Abstract
1. INTRODUCTION
2. THE RISE OF INDEPENDENT PRODUCTION
3. UNDERGROUND CINEMA
4. ANDY WARHOL AND POP CINEMA
5. THE UNUSUAL EXPLORATION AND DIVERSE EXPRESSION
6. CONCLUSION
REFERENCES

저자정보

  • Nan Li Ph.D. candidate, Dept. of Business Administration, Namseoul Univ., Korea
  • Heonyong Jung Prof., Dept. of Business Administration, Namseoul Univ., Korea

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