원문정보
피인용수 : 0건 (자료제공 : 네이버학술정보)
목차
ABSTRACT
INTRODUCTION
CONCEPTUAL BACKGROUND
The resource-based perspective
Market based-resource: Market orientation
Porter's perspective: Five external market forces
Implementation of strategic orientation
Performance
A PROPOSED CONCEPTUAL FRAMEWORK
Propositions
IMPLICATIONS
SUGGESTIONS FOR FUTURE RESEARCH
CONCLUSION
References
INTRODUCTION
CONCEPTUAL BACKGROUND
The resource-based perspective
Market based-resource: Market orientation
Porter's perspective: Five external market forces
Implementation of strategic orientation
Performance
A PROPOSED CONCEPTUAL FRAMEWORK
Propositions
IMPLICATIONS
SUGGESTIONS FOR FUTURE RESEARCH
CONCLUSION
References
저자정보
참고문헌
자료제공 : 네이버학술정보