earticle

영어

This study was conducted on women in their 20s living in the Seoul metropolitan area to learn about purchasing basic cosmetics and their use after purchasing them. As a result of the survey, there were significant differences in the basic cosmetics purchase location and location selection reasons, preferred cosmetics brands, reasons for not reading manuals, the number of basic cosmetics used, and side effects experience. 1. For places of purchase based on purchase costs, drug stores with less than 30,000 won, more than 30,000 won and less than 50,000 won, and more than 50,000 won were all found to be high at 64.0%, 58,2%, and 61.3%, respectively, but 21.9% of them with less than 30,000 won chose road shops and 22.6% of them with more than 50,000 won chose department stores. Among respondents who chose department stores, 35.5% said they could trust the quality of their products. Looking at preferred brands based on purchase costs, domestic brands with less than 30,000 won and more than 30,000 won and less than 50,000 won were 65.8% and 56.4%, respectively, while domestic and foreign brands with more than 50,000 won were both used 51.6%. 2. As for the reasons for not reading the instructions for use, the purchase cost was less than 30,000 won and the purchase cost of more than 30,000 won and less than 50,000 won was very high at 83.1% and 72.4%, respectively, while the purchase cost was very high at more than 50,000 won, which was 45.5% and 36.4% because they did not know well. Looking at the number of basic cosmetics based on purchase costs, three types of cosmetics under 30,000 won and two types were 35.1% and 36.0%, respectively. On the other hand, three types over 30,000 won, less than 50,000 won, and more than 50,000 won, were 47.3% and 51.6%, respectively. If you look at whether or not you experienced side effects after using basic cosmetics, 65.8% of people chose not to have side effects, but 50.9% and 58.1% of people over 30,000 won and less than 50,000 won, more than 50,000 won chose to make a significant difference.