earticle

영어

Currently the regional festival for each city and province of Korea is a total of 555 on the basis of 2014. It reached the peak with 926 festivals in 2008, and since then all of them have tended to be merged. However, when all festivals that were excluded from the above data basis are combined, it is expected the total festival is exceeding around 2,000. In Japan, 7,400 festivals are held, and in Spain, more than one hundred thousand festivals are held. However, Korea has the demerit that too many festivals of similar themes are held unlike the cases of foreign countries. For example, the number of the festival related to cherry blossom is eight, and the number of the festival related to the movie is four. Due to this, sometimes disputes between each festival occur. However, the essential problem is that there are too many generous festivals that earn no profits. In this regard, this study tries to understand the problem of the culture tourism festival through analysis on the big data, and suggest the solution for this.