earticle

논문검색

통합기술수용이론 관점에서 블록체인기술의 사용자 수용과 이용 행동에 관한 연구

원문정보

A Study on the Acceptance Intention and Usage Behavior of Blockchain Technology : From the Perspective of Unified Theory of Acceptance and Use of Technology

김병곤, 이병길, 윤일기

피인용수 : 0(자료제공 : 네이버학술정보)

초록

영어

Recently, following the development of FinTech technology that combines finance and information and communication technology, the need and social demands for a block chain technology-based trading system have increased significantly. In this study, a research model was developed and hypothesized through literature research on the concept of block chain technology, the technology acceptance model, and the unified theory of acceptance and use of technology. The research theories were tested by collecting data through surveys and analyzing the collected data. This study conducted empirical research to identify the factors influencing the user acceptance intention and utilization behavior of the block chain technology in introducing the block chain technology. First, factors affecting the acceptance intention of the blockchain user were performance expectation, effort expectation, social impact, and blockchain transparency variables. Second, the facilitation conditions and stakeholder confidence variables were analyzed as factors that did not affect the acceptability of the blockchain users. Third, variables such as blockchain transparency, stakeholder trust and intention of acceptance are factors that affect the usage behavior of the blockchain. Fourth, it was confirmed that the acceptance intention had a very high explanatory power on usage behavior of Blockchain technology.

목차

Abstract
1. 서론
2. 이론적 배경
2.1 블록체인 기술의 개념
2.2 블록체인기술에 관한 선행연구
2.3 정보기술수용과 통합기술수용에 관한 문헌연구
2.4 수용의도와 이용행동에 관한 선행연구
3. 연구모형 및 가설 설정
3.1 연구모형의 개발
3.2 연구가설의 설정
4. 실증분석
4.1 자료수집방법 및 표본의 특성
4.2 탐색적 요인분석 및 신뢰성 분석
4.3 연구별수별 상관관계 분석
4.4 확인적 요인분석 결과
4.5 연구가설 검정결과
4.6 가설검정결과 해석
5. 결론
5.1 연구 결과 요약
5.2 연구의 시사점
References

저자정보

  • 김병곤 Byung-Gon Kim. Professor, Business Administration, Namseoul University
  • 이병길 Byeong-Gil Lee. Doctoral Candidate, Graduate School, Namseoul University
  • 윤일기 Il-Ki Yoon. Professor, Business School, Namseoul University

참고문헌

자료제공 : 네이버학술정보

    함께 이용한 논문

      ※ 기관로그인 시 무료 이용이 가능합니다.

      • 5,200원

      0개의 논문이 장바구니에 담겼습니다.