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연구논문

论网络媒体与新闻传播实践的互动

원문정보

A Study on Interaction Practice between Technology of Network Media and News Communication

논망락매체여신문전파실천적호동

姚智明

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초록

영어

As a new media, Internet has thoroughly integrated communication technology, appears a inherent advantages in news communication. At the beginning of the technology in application, it shows a huge marketing space and potential development, and produced a strong shock to traditional media. Also it becomes a main information sources of the modern network media technology. Studies in this article, through an analysis of network media technology and the spread of news communication 's influence on its theory and practice, a solid network media has an increasingly important position in the field of news communication, in the late development, also itwill be effectively integrated and plays a more important role in the research.

중국어

互联网作为一种全新的媒体,充分整合了最新信息传播技术,因而具有与生俱来的新闻传播优 势,其技术在应用之初,即已崭露头角,显示出巨大的市场空间与发展前景,对传统媒体形成了巨大的冲击, 亦成为了现代网络传媒技术主要的信息源。本文通过研究分析网络传媒技术关于新闻传播以及其对其理论、 实践的影响作用,坚实网络传媒在新闻传播领域中具有举足轻重的地位,在后期发展中,将其有效整合,将有 更大的发挥与研究意义.

목차

<中文抄錄>
Abstract
Ⅰ. The Influence Factors of Media Technology of News Communication
1. The change of the audience
2. The spread of environmental change
3. The transformation of network communication model
Ⅱ. The Influence of Media Technology for the News Theory
1. The development of the web2.0, high-quality talents in the field of news more shortage
2. The repositioning of the media function
3. To reflect control of new and public opinion direction in Web2.0 era
Ⅲ. The Impact of Media Technology to News Practice
1. The development of network media brought changes to the traditional news interview
2. The development of network media puts forward new requirements on news writing
Ⅳ. Conclusions
참고문헌

저자정보

  • 姚智明 요지명. Ningbo Dahongying University, P.R.China, Full-Time Lecture

참고문헌

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