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신기술 도입의 주요 성공요인에 관한 연구

원문정보

A Study on Major Success Factors of New Technology Adoption

홍영일, 김대완

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초록

영어

In order to actively keep up with the changes in the global business and market environments, it is very important to adopt new technologies, such as convergence technology, to increase the competitiveness of enterprises. Three factors that contribute to the success of adopting new technologies are; 1) managements’ understanding and interest in new technologies, (2) middle managers’ and workers’ understanding of and attitude toward new technologies; (3) the technical and marketing competence of companies that offer new technologies. These three factors are all necessary for good results. The model of new technology adoption that are proposed in this study are all conceptual, therefore, in-depth analysis is required in further empirical studies, in which they will be applied to corporations.

목차

Abstract
Ⅰ. 서론
Ⅱ. 신기술의 개념
Ⅲ. 신기술과 기술혁신
Ⅳ. 신기술 도입의 성공요인
V. 결론
참고문헌

저자정보

  • 홍영일 Young-Il Hong. 인사이드솔류션 대표 & 디지털융합비즈니스학 박사,
  • 김대완 Dae-Wan Kim. 영남대학교 경영대학 교수

참고문헌

자료제공 : 네이버학술정보

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