원문정보
A Study on Selection Decision Factors of Dept. of Airline Cabin Service Management by Decision Tree Analysis
초록
영어
The purpose of this study was to provide basic data for the admission and employment of aviation service related departments after identifying gender differences in the most important determinants in selecting the Dept. of Airline Cabin Service Management. Based on the empirical analysis results of this study are as follows: First, it was found that the information collection for selecting the aviation service department was carried out in more than half (51.6%) at the admission fair (18.3%), portal site (16.9%), and university website (16.4%). Second, by analyzing the decision tree to find out the gender difference between the Dept. of Airline Cabin Service Management and the choice determinant, the fame of the department is the most important determinant when a woman chooses the Dept. of Airline Cabin Service Management, the next important determinant is the physical condition, and the recommendation of a friend is also derived. When a man chooses Dept. of Airline Cabin Service Management his reputation is the most important decision like a woman. The next important determinant, however, was derived at the recommendation of a friend. Future research may require extensive research, such as differences among students attending 2-3 years and 4-year colleges in the Dep. of Airline Cabin Service Management and their differences in satisfaction with decision factors and their impact on career decisions.
목차
Ⅰ. 서론
Ⅱ. 이론적 배경
1. 항공운항서비스 관련학과
2. 학과선택 결정요인
3. 의사결정나무분석
Ⅲ. 연구설계
1. 표본설계 및 분석방법
2. 설문지 구성
Ⅳ. 실증분석
1. 표본의 인구통계학적 특성
2. 항공운항서비스학과 선택 결정요인 성별차이 분석
Ⅴ. 결론
참고문헌