원문정보
초록
영어
In this paper, we propose a simple one-click marketing solution for mobile devices which can advertise a product which is embedded in a mobile video while watching the video on a smartphone. If a specific product of interest appears in the video to the user, one can simply click on the product in the video and a pop-up window with information about the product is proposed. The implementation of the system is expected to enable users to gain real-time information about the product while watching the video without having to search for the product again after watching the movie, and thereby facilitating more mobile commerce. We use a two-fold system to prevent the failure of tracking which often occurs on a single online tracking system, so that the user cannot always get the commercial product information.
목차
1. Introduction
2. Overall System Configuration
3. Deep learning based Object Tracker for the Offline Advertisement Embedding System
4. Method of Processing the Touch Event
5. Demonstration of the System
5. Conclusion
Acknowledgement
References