초록
영어
This study aimed at figuring out the level of importance and the order of priority of the factors (the instructional ability, physical conditions, attitudes and career) golfers were satisfied with regarding a golf instructor through an AHP analysis. In order to achieve the aim, a survey was conducted involving 100 golfers sampled from the golfers using a golf range in Seoul. Of the collected questionnaires, 28 were excluded due to their inconsistency in the AHP analysis and the other 72 questionnaires were subjected to the analysis. Through these procedures, the following conclusions were acquired. First, the golf driving range membership types available for a daily membership motivation and physique condition, coupons, membership expression and age, month membership leadership and build conditions, the expressive and aesthetic conditions year membership showed that more important. Second, the period of participation in golf in the golf career of more than 10 years, the importance of the leaders to qualify, while more than 11 years if the map showed that the period is more important. Third, the frequency of participation in golf, is less than or equal to 10 times, deadlines, while important, expressive, 11-20 times a leadership and motivation, at least once every 21 to 30 showed that more important. Fourth, in a round of golf experience, availability, non-beginners any physique condition, important deadlines, while Microscope-experienced important than the aesthetic criteria that appear to be better. Fifth, the golf handicap, 11-20 handicap is only noticeable difference, the leader's satisfaction is more important in the leadership and found that eligibility.
목차
Ⅰ. 서 론
Ⅱ. 연구방법
1. 연구대상
2. 설문지의 일관성 검정 및 신뢰도
Ⅲ. 결 과
1. 골퍼 특성별 지도자 만족의 상대적 중요도
2. 참여기간별 골프지도자 만족요인의 중요도
3. 참여빈도별 지도자 만족요인의 중요도
4. 라운딩경험별 골프지도자 만족요인
5. 핸디캡에 따른 골프지도자 만족요인
Ⅳ.결 론
참고문헌
