원문정보
User behavior analysis according to environmental change in mobile game
피인용수 : 0건 (자료제공 : 네이버학술정보)
초록
영어
Most current mobile games adopt F2P revenue model. In F2P game, in-game campaign such as event or update is important in increasing the revenue, and it usually generates environmental change. Once the actual effect of this change on players is measured, it can be helpful to plan future campaigns. In this paper, we propose the method to evaluate the effect of conducted campaign, using behavioral sequence data of users.
목차
Abstract
I. 서론
II. 기존 방법
1. Data Clustering
2. Common Behavioral Index
3. Environmental Data
IV. 결론 및 향후 연구방향
감사의 글
참고문헌
I. 서론
II. 기존 방법
1. Data Clustering
2. Common Behavioral Index
3. Environmental Data
IV. 결론 및 향후 연구방향
감사의 글
참고문헌
저자정보
참고문헌
자료제공 : 네이버학술정보