earticle

영어

Research showed that the higher hair designer's recognition had a positive effect on customer's hairstyle satisfaction. Especially, the higher designer's competency, information offering, favorable attitude and mutual relationship as independent variables could raise customer's hairstyle satisfaction. In other words, the latest beauty information on designers and the designer's kind and favorable services can have a trust relationship between designer and customer. Consequently, the maximization of satisfaction leads to revisit, word-of-mouth and long-term relationship commitment.