earticle

논문검색

헤도닉가격모형을 이용한 에어비엔비 숙박가격 결정요인 분석

원문정보

Analyzing Determinants of Airbnb accommodation Price Using the Hedonic Price Model

박나희, 유윤희

피인용수 : 0(자료제공 : 네이버학술정보)

초록

영어

The purpose of this study was to evaluate how employees perceived human resource management practices which are associated with quality enhancement business strategy and organisational effectiveness regarding the concept of procedure justice in the Korean hotel companies by types of ownership. Also this study used a structural equation modelling approach to understand the employees' feeling about their organisation between international chain hotels and Korean owned hotels. The results of this study proved that the factor of 'training and development', 'service quality', 'consultation' had a positive influence on procedure justice in international chain hotels otherwise 'training and development', 'recruitment', 'consultation' had a positive influence on procedure justice in Korean owned hotels. Also 'procedure justice' significantly influenced 'job satisfaction' and 'turnover intentions' in both hotels. This study found that deluxe hotels adopt a quality enhancement business strategy which is tailored HRM practices such as hiring excellent employees, providing good services, offering training opportunities more to meet various customers' needs. Moreover the results of this study will help managers to provide a better understanding of the concept of business strategy which enacts in hotel companies and management can apply those HRM practices into their similar service organisations.

목차

ABSTRACT
Ⅰ. 서론
Ⅱ. 이론적 배경
1. 숙박가격 결정요인
2. 헤도닉가격모형(hedonic price model)
Ⅲ. 연구설계
1. 분석 자료의 수집
2. 분석변수의 설정
3. 분석방법
Ⅳ. 성과분석
1. 헤도닉가격모형(HPM) 변수의 기초분석
2. 함수형태 설정을 위한 Box-Cox 검정
3. 모수추정을 위한 자료의 검정
4. 헤도닉가격모형의 모수추정 결과
Ⅴ. 결론
참고문헌

저자정보

  • 박나희 Nahee Park. 세종대학교 관광산업연구소 전임연구원
  • 유윤희 Yunhee Yu. 세종대학교 관광산업연구소 전임연구원

참고문헌

자료제공 : 네이버학술정보

    함께 이용한 논문

      ※ 기관로그인 시 무료 이용이 가능합니다.

      • 5,200원

      0개의 논문이 장바구니에 담겼습니다.