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The Studies of Unified Theory of Acceptance and Use of Technology (UTAUT) in M-Commerce Context

원문정보

Shoaib Imtiaz

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초록

영어

The acceptance and use of information technology (IT) and information system (IS) innovations have been a key apprehension for research and practice. Since the emergence of Unified Theory of Acceptance and Use of Technology (UTAUT), it has been used by a large number of studies for the adoption and acceptance of different technologies (e.g. m-commerce), and hence it seems to have turned into a prevalent theoretical choice in the field of information technology (IT)/information system (IS) adoption and diffusion. With the progress of this theory and finding the future research directions, this paper presents the critical review on the studies of the UTAUT and UTAUT2 model by focusing on the findings of basic constructs of these two models to predict Behavioral Intention (BI). Results from previous studies of UTAUT and UTAUT2 reveals that constructs of these two models contributed to Behavioral Intention to adopt and use m-commerce and its applications.

목차

Abstract
 1. Introduction
 2. Unified Theory of Acceptance and Use of Technology (UTAUT)
  2.1 Overview of UTAUT
  2.2 Overview of UTAUT2
 3. Previous study of UTAUT for M-commerce
 4. Previous study of UTAUT2 for M-Commerce
 5. Conclusion
 References

키워드

저자정보

  • Shoaib Imtiaz Department of Digital Convergence Business Yeungnam University, South Korea

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