earticle

영어

This study is an attempt to examine the Korean politeness features in value culture. Two main analyses are performed in this research, face and rank. The 'face' and 'power' is very important conception in politeness theory, but was analyzed in the West-centrism. However, these conception and features need to reinterpret from East Asian perspective. 'Face' in Korean culture is not related to individual aspect but social aspect, and rank is closely connected with 'face'. 'Rank' in Korean culture is relate to authoritarianism in sociocultural aspect. In its final analysis, this study suggests Korean politeness needs to be considered the distinct characteristics of the culture.