earticle

영어

The purpose of this study was to examine effectiveness of the hotel organizational culture and communication on crisis management plan. This study was conducted to investigate the effect of organizational culture and communication on crisis management among mid - level managers who is working at the global chain hotel. Finally, the data collected was 80 copies, and SPSS 20.0 was used for statistical analysis for hypothesis testing. The results of the study are as follows. at first, the organizational culture of the hotel has significant affect on the crisis management. Second, the hotel's communication has significant affect on the crisis management. organizational communication and inter-organizational communication have a positive effect on the crisis management. As a result, hotel companies need to concentrate on organizational culture and communication for effective crisis management. In particular, it is necessary to concentrate to build on corporate culture with strong principles and guideline, and establishing communication culture what everyone can express their own opinions with any disadvantage.