earticle

영어

This study tries to analyse in depth the sources of competitive advantage when a firm is engaged in a foreign construction market. The main purpose of this study is to test empirically both the determinants of competitive advantage and its effects on the foreign construction performance. The empirical findings are as follows: First, several variables seem to have a statististically significant influence on the rate of return in the case of Korean overseas construction. The sources of competitive advantage in Korean overseas construction firms affecting the rate of return seem to include technology, marketing ability of raw materials. Second, several variables seem to have a statistically significant influence on the total satisfaction in the case of Korean overseas construction. The sources of competitive advantage in Korean overseas construction firms affecting the total satisfaction seem to include technology, marketing ability, local competition situation, finance and information ability, economic situation. However, this study has several limitations. First, this study cannot be tested by objective statistical data. Second, this study cannot divulge the competitive advantage that seems to appear differently according to time and region. Finally, this thesis cannot be comparative study between Korean companies and other countries` companies.