earticle

영어

This study investigates the process of the Internet usage of the small and medium sized enterprises with the technology acceptance model. Results show that the perceived usefulness and the perceived ease of use mediate the intention of the Internet utilization of the SMEs. Also, it is found that the product appropriateness to the Internet, the resource barrier, the intensity of the industry competition make a significant effect on the perceived usefulness of the Internet and organizational Internet knowledge significantly influences the perceived ease of the Internet use. We also found that the perceived ease of use affects indirectly the intention through the perceived usefulness. Some theoretical and practical implications are suggested.