earticle

영어

Recently, an enterprise's survival strategy is a difficult task, because the competition of a business is more complex ever. The research aims to demonstrate the dynamic structural change in a conceptual point of SCM positioning & strategy. But it has many problems since it is difficult and wide to define. Therefore, the Manager don't aware a total executable implementation even though the enterprise knows necessity of SCM. This paper focuses on a proposal of alternatives with reasonable positioning like most of enterprises willing to overcome such as carelessness and unready strategy of investment, additionally, the thesis should effort to find an element through an analysis of cases, a statistical method of effective SCM, and actual survey to propose an alternative between Positioning & Strategy in Enterprise SCM.