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논문검색

중소기업 판로지원네트워크

원문정보

Marketing Promotion network for Small and Medium Businesses

김현우, 이원욱

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초록

영어

The purpose of this report is to grasp what marketing promotion network for small and medium businesses is. Also, it is to grasp how marketing promotion network for small and medium businesses be done. And it is to grasp how marketing promotion network for small and medium businesses in foreign country. If better marketing promotion network for small and medium businesses is in foreign country, it is better for our country to practice with foreign marketing promotion network for small and medium businesses. After seeing marketing promotion network for small and medium businesses, in our country marketing promotion network for small and medium businesses was rising for public institution to purchase small and medium goods. Also, it was high to promote marketing promotion network for small and medium businesses like monetary promotion directly than marketing promotion network for small and medium businesses like education and consult etc indirectly.In advanced country like America and Japan etc was not marketing promotion network for small and medium businesses directly but marketing promotion network for small and medium businesses indirectly. Afterward, it is good to choose marketing promotion for small and medium businesses in korea indirectly.

목차

I. 서론
 II. 중소기업 판로지원 네트워크에 관한 이론적 고찰
 III. 국내·외 중소기업 판로지원 네트워크
 IV. 결론
 참고문헌
 Abstract

저자정보

  • 김현우 Kim, Hyun-Woo. 경북대학교 행정학과 박사과정 수료
  • 이원욱 Rhee Won-Wuk. 경북대학교 행정학과 교수

참고문헌

자료제공 : 네이버학술정보

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