원문정보
Forecasting Multi-Generation Diffusion Demand based on System Dynamics : A Case for Forecasting Mobile Subscription Demand
초록
영어
Forecasting long-term mobile service demand is inevitable to establish an effective frequency management policy despite the lack of reliability of forecast results. The statistical forecasting method has limitations in analyzing how the forecasting result changes when the scenario for various drivers such as consumer usage pattern or market structure for mobile communication service is changed. In this study, we propose a dynamic model of the mobile communication service market using system dynamics technique and forecast the future demand for long-term mobile communication subscriber based on the dynamic model, and also experiment on the change pattern of subscriber demand under various scenarios.
목차
1. 서론
2. 기존 연구
2.1 다세대 확산수요 예측 연구
2.2 확산과정을 시스템다이내믹스로 모형화한 연구
3. 시스템다이내믹스 기반의 이동통신수요예측 방법
3.1 과거 통신 트랙픽 증감 원인분석
3.2 관심 연구문제의 정의
3.3 이동통신 트래픽 증감에 영향을 미치는 동인 추출
3.4 시뮬레이션 모형개발
4. 모형의 타당성검증
5. 민감도 분석
6. 결론 및 시사점
References