earticle

영어

This study is conducted to examine influence that participation motivation and educational training of volunteers who participate in local festival have on their satisfaction and pride, and to examine whether there is a difference between role cognition group and role ambiguity group depending on the extent of their understanding of given role. So as to attain the study purpose, this study sets up hypotheses and intends to verify it through actual analysis. The survey is conducted aiming at the volunteers who participate in Jinju Namgang Lantern Festival in 2015, and 242 out of the total 270 questionnaires are utilized for actual analysis. This analysis showed that there is a difference between those two groups. Specifically in role cognition group, both intrinsic reward and extrinsic reward have an significant influence on satisfaction and training-instructor factor significantly affects both satisfaction and pride. Whereas in role ambiguity group, only extrinsic reward has an significant influence on satisfaction. After considering all those results, it seems that the extent of understanding of the role is significant in relationship between general factors which are associated with volunteers at local festival. Therefore, following study had better come up with measures which make sure of understanding of the role. As a result, this study has a significance for providing the foundation in order to better understand volunteers at local festival and to manage the local festival more efficiently.