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영어

Our study discussed how the consuming practice on these bodies is possible to change our consciousness and cultural practice. In particular, I attempted to argue that the new image exerted a lot of influence on the body due to the mass media, and is more controversial in urban space. The body is a product of human activity, and also a space formed in social space. Images in the urban space are flooded and humans constantly enjoy something, but why are human existences absent? To answer this question, this was based on Henri Lefebvre and Jean Baudrillard' s central insights. It is necessary to discuss how the construction of modern space in accordance with the logic of capitalistic desires and ideologies metamorphose the thought on human existence or body. I focused on some street artists, namely works by Miss. tic and Zevs who propose freely activities within the city space. Since they are free to reorganize urban space, they show a variety of thoughts about the problem of capitalism and consumption through a female-image detourne. Through a variety questions that how our consumption behavior penetrated the body and space, I argue that humans themselves will be able to provide an opportunity to re-reflect on everyday life that we have a choice of how to live.