earticle

영어

With the development of E-commerce, more and more enterprises begin to use the network platform to carry on the sales; E-commerce transaction security will become the key issues and may restrict the development of electronic commerce. Using field survey method, this paper tried to explore the effects and internal mechanism of employee voice behavior in E-business Company. We collected data from provinces of Hubei, Hunan, Fujian, Guangdong and Zhejiang and got a sample of 93 multi-function work teams comprising 614 employees from E-business enterprises and institutions. All measurement instruments were adapted from well-established scales. Confirmatory factor analysis showed acceptable model fit indices. The values of inter-rated agreement and intra-class correlation indicated that the data aggregation from individual-level to shared team-level was reasonable, Through hierarchical regression and mediation and moderation effect analytic techniques the final results showed that voice behavior had a significant positive influence on team creativity. Team members’ voice behavior has positive effect on team creativity was not only partially mediated by specialization and credibility dimensions of transactive memory system, but also fully mediated by team knowledge sharing. In addition, team learning behavior was found to have significant moderation effect on the relationship between voice behavior and team creativity.