earticle

영어

This study investigated the Influence of rural experience tourism on re-visits: analysis of the difference between college students and parents. This survey was conducted by the mobile smart phone to people who have took part in the rural experience tourism and 227 respondents answered. 227 copies of questionnaire among them were effective for analysis. The collected data was analyzed using SPSS and AMOS. As the results of analysis, the following findings are discovered: first, rural experience tourism programs(rural ecotourism, making traditional crafts, harvesting) has an influence on re-visits; second, the choice of college students about rural experience tourism’ program(rural ecotourism, harvesting)has an influence on re-visits; third, the choice of parents about rural experience tourism program(rural ecotourism, making traditional crafts, harvesting) has an influence on re-visits. The study proposes the following: first, this requires maintenance and support for rural eco-tourism; second, the need to develop new rural experience tourism crops for college students: third, create a tradition making craft items for children.