원문정보
초록
영어
With the development of information technology, Internet age has changed the way of people's life in learning, entertainment, communication, consumption and other areas. Network has a positive effect on study and life for college student, but also brings a lot of negative impact. In this paper, we test the influence of internet content and try to find out how it could impact the college students’ sports life. By using empirical analysis, the result shows that the main reason of college students' motivation to participate in sports activities is to have a strong physique, there is a significant correlation between the Internet and college students' sports life style. Internet will significantly affect the sports consumption and sports interest of college students. On this basis, we put forward some advices.
목차
1. Introduction
2. Literature Review
2.1. Marketing Network
2.2. Sports Life Style
3. Research Methods and Data
3.1. Research Methods
3.2. Questionnaire Design
4. Empirical Analysis
4.1. Internet Sports Information
4.2. College Students Sports Motivation
4.3. College Students Participate in Sports Activities
4.4. Correlation Analysis
5. Conclusion
References