원문정보
Development of the Evaluation Indicatiors for the Tourism Policy in the Local Autonomy Era
초록
영어
In this study, a new evaluation method of tourism policy has been developed by analysing existing evaluation models established and used by domestic local government. The purpose of this study is to develop indicators for Tourism Policy Evaluation. From literature review and Focus Group Interview, indicators were identified and verified. Five indicators were identified as a result of the literature review and Focus Group Interview : Tourism Organization and Personal Management, Tourist Satisfaction, Tourism Infra, Leadership of Public Official in a local government. and local citizenry. Nine factors were identified as a result of expert surveys : Tourism Organization and Personal Management, Tourist Satisfaction1(Software), Tourist Satisfaction2(Hardware), Tourism Infrastructure 1(dynamic), Tourism Infrastr -ucture 2(static), Tourism Infrastructure 3(local festivals), local citizenry1(public interest), local citizenry 2(profitability). and Leadership of Public Official in a local government.
목차
Ⅰ. 서론
1. 문제제기
2. 연구목적
3. 연구방법
Ⅱ. 이론적 배경
1. 시기별 관광정책평가
2. 분류기준별 관광정책평가
3. 지방자치단체 관광정책 평가지표의 필요성
Ⅲ. 연구 설계
1. 측정항목 개발 및 설문지 구성
2. 자료수집 및 분석방법
Ⅳ. 분석 결과
1. 표본의 일반적 특성
2. 측정변수의 적합성 검증
3. 지방자치단체 관광정책 평가지표 활용 방안
Ⅴ. 결론
참고문헌