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A Study of Operation Mode in Cross-Border Mini E-Commerce Auto Parts Industry

초록

영어

With the development of cross-border mini E-commerce in auto parts industry,the traditional operation model has not satisfied the demand of modern e-commerce completely. In this paper, the evaluation model based on analytic hierarchy process has been proposed which include the factors of evaluation model, standards, indexes and weighs. After the model forming process, the calculation method for the comprehensive evaluation score has been described. At last, we used the model to assess a real cross-board auto parts retail enterprise, the ECI score of the enterprise is 77.93, and we put forward two specific suggestions to the enterprise for the operation mode improvement.

목차

Abstract
 1. Introduction
 2. An Analytical Hierarchy Model for Cross-Board Mini E-Commerce
 3. Evaluation Standards
 4. Determine Index Weight with Analytic Hierarchy Process (AHP)
  4.1. A Judgment Matrix is Generated for each Expert.
  4.2. Single Order Level
  4.3. The Consistency Test of Judgment Matrix
  4.4. The Specific Calculation Steps
 5. Mathematical Model for the Comprehensive Evaluation Score
 6. Mode Selection and Determination
 7. Empirical Analysis
 8. Conclusion
 Acknowledgments
 References

저자정보

  • Zhang Yuan-Yuan Fujian Agriculture and Forestry University, Fuzhou, People’s Republic China
  • Ye Chong Fuzhou University, Fuzhou, People’s Republic China

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