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프랜차이즈 미용실 종사원의 직무만족이 서비스품질, 조직몰입에 미치는 영향

원문정보

The Influence of Franchise Hair Salon Employee's Job Satisfaction on Service Quality, Organization Commitment

이기영, 김관옥, 양은진

피인용수 : 0(자료제공 : 네이버학술정보)

초록

영어

The quality of beauty service depends on the employee's attitudes as their direct participation rate is high for production and propose of service in the beauty service industry. In order to improve the quality of beauty service, the job satisfaction of employees would be an important factor. An employee who satisfied his job can contribute to the profit of the company through organizational commitment.The purpose of this study is to present the influences of employee’ s job satisfaction components on organization commitment and service quality in the beauty industry. So, this study verified the hypothesis about the relationships between employee’s job satisfaction and its determinants(service quality and organizational commitment). For this study, the final data were obtained from 479 employees working at the franchise hair salon. These surveys were analyzed as with SPSS-WIN 18.0. performed as frequency, factor, reliability. The results were as follows. First, employees’job satisfaction had significant effects on employees’ service quality. second, employees’job satisfaction had significant effects on employees’ organization commitment.

목차

Abstract
 Ⅰ. 서론
  1. 연구배경 및 목적
  2. 연구문제
 Ⅱ. 이론적 배경
  1. 직무만족
  2. 서비스품질
  3. 조직몰입
 Ⅲ. 연구방법
  1. 조사대상 및 자료수집
  2. 측정도구
  3. 자료 분석 방법
 Ⅳ. 결과 및 고찰
  1. 조사대상자의 일반적 특성
  2. 측정도구의 타당성 및 신뢰도 검증
  3. 프랜차이즈 미용실 종사원의 직무만족이 조직몰입에 미치는 영향
 Ⅴ. 결론
 참고문헌

저자정보

  • 이기영 Ki-Young Lee. 준오헤어
  • 김관옥 Kwan-Ok Kim. 서경대학교 예술종합평생교육원 교수
  • 양은진 Eun-Jin Yang. 서경대학교 미용예술학과 교수

참고문헌

자료제공 : 네이버학술정보

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