원문정보
Current Use of Using SNS Self-promotion of Self Hair Styling
초록
영어
Building a network utilizing the Internet and the relationship between the utilization of a wide variety of content is increasing day by day. Accordingly beauty service workers in a variety of ways for SNS marketing is trying to access. In recent years, rapid self hair styling interest from both men and women while growing personal hair salon or franchise are making a self hair styling video and update it at the SNS. If you see these movies, salons' brand names are shown at the beginning and end of the video by Youtube and Facebook, Twitter, Blog spread quickly through the salon is helping to promote the effect. Promotional video of the steady increase in both views could confirm that. Among them, Youtube video of shared and source code using blogs, Twitter, Facebook, as well as the advantage of being able to spread throughout the world is due to frequent toxic hits again viewed as over time the number has increased significantly. The results of this study in the beauty industry in the increasingly important contribution of beauty to use SNS service workers make a big difference to the low-cost marketing methods that can be presented is significant from the point.
목차
Ⅰ. 서론
1. 연구의 필요성 및 목적
2. 연구방법
3. 연구문제
Ⅱ. 이론적 배경
1. SNS (Social Network Service)
2. 셀프헤어스타일링
Ⅲ. 연구결과 및 분석
1. 미용실 SNS 이용실태
2. SNS를 활용한 셀프헤어스타일링 홍보영상에대한 소비자의 관심 정도
Ⅳ. 결론 및 제언
참고문헌