earticle

영어

As a motive power of national economy development, active new venture creation can contribute greatly to job creation and national economy development. As government induce to new venture creation of university students in base on new and unique items, government utilize new venture creation as a important solution of the percentage of employment policy. In order to induce new venture creation of university students, above all, it needs to cultivate entrepreneurship. This study analyzed how entrepreneurship of university students, who are potential entrepreneurs, affect entrepreneurial intention also if there are any moderating effects by entrepreneurship education between them. The entrepreneurship character is classified as achievement, risk taking and self-efficacy, and carry out survey targeting university student. Survey was performed from Sept. to Dec. 2013 and 264 questionnaires was analyzed out of 280 questionnaires. Questionnaire used Likert type 5 scales, that is strongly disagree (1), neutral (3), strongly agree (5) and SPSS ver. 18.0 for analysis. The research results of the analysis are as follows. Firstly, risk taking and self-efficacy of university students effect positively on entrepreneurial intention. It is similar to prior study that entrepreneur’s risk taking and self-efficacy level is higher than ordinary people. Contrary to prior study, characteristic of achievement desire is rejected. In sample of university students, it is inferred to affect significantly risk-taking than achievement desire on will of new venture creation. Lastly, there were moderating effects between entrepreneurial intention and risk taking of university students who are potential entrepreneurs. Therefore, in entrepreneurship of university students, risk taking intensify the effect on entrepreneurial intention according to level of entrepreneurship education in university. Through spreading high level of new venture creation education, it needs to promote will of new venture creation of university students. For the sake of this, university and government need to develop program of new venture creation and to support actively.

한국어

본 연구는 잠재적 창업가이며 미래 전문경영인인 대학생의 창업가 특성이 창업의지에 미치는 영향을 분석하고, 이들 사이에 창업교육 정도가 조절효과를 갖는지를 확인하고자 하였다. 이를 위해 대학생의 창업가 특성을 성취욕구, 위험선호 및 자기 효능감으로 분류하고 2013.9~2013.12 까지 대학생들을 대상으로 설문조사를 실시하였다. 전체 300부를 배포하여 최종 264부를 SPSS VER 18.0K를 이용하여 분석하였다. 연구결과를 요약하면 다음과 같다. 첫째, 대학생의 창업가 특성 중 위험선호와 자기 효능감이 창업의지에 유의한 정(+)의 영향을 미치는 것으로 나타났다. 둘째, 대학생 창업가 특성의 자기 효능감과 창업의지 간의 관계에서 창업교육의 조절효과가 발견되었다. 따라서 대학생 창업가 특성의 자기 효능감은 대학에서 창업교육 정도에 따라 창업의지에 미치는 영향을 강화하는 것으로 볼 수 있다. 이러한 분석결과는 잠재적 창업가인 대학생들의 창업가 특성에 영향을 미치는 요인들을 확인함으로서 창업교육의 방향을 제공하고 창업가 정신을 함양할 수 있는 시사점을 제시할 수 있는 계기를 기대한다.