With China’s consumption era, consumption has become the driving force of social development, University is one of the important consumer groups. Increase thenumber of college enrollment policy of colleges and universities, the number of college students are increasing year by year. Because of uneven economic development, as well as geographical environment, unemployment and familysudden major changes and other reasons, the emergence of a number of colleges and universities “exam, can not read,” at the moment of life, learning difficulties of poor college students. They are eager to fly out of the mountains, but the high tuition fees, living expenses and accommodation and other consumption. they are over whelmed by the the the family and an insurmountable gap. In the implementation of the preferential policies such as loans to the poor students, tuition fees, accommodation fees are a temporary solution, but the urban consumer communityhigh is also a problem faced by poor students. Poor college students as one ofvulnerable groups more and more attention by people, from learning, basic living consumption consumption and interpersonal aspects of poor college students’ consumptionstatus, and then puts forward some corresponding suggestions.
随着我国消费时代的来临, 消费成为社会发展的动力, 大学生是其中一个重要的消费群 体.高校扩招政策的出台和高校数量的增加, 大学生的数量也在逐年增多.由于经济发展不 均, 以及地理环境、失业以及家庭突发重大变故等原因, 高等院校涌现出一批“考得起, 读 不起”, 时刻处于生活、学习困境中的高校农村贫困生. 他们渴望飞出大山, 但是高昂的学 费、生活费及住宿费等各种消费, 是他们不堪重负的家庭又一道难以跨越的鸿沟.在国家 的各项优惠政策如助学贷款等的实施下, 贫困生的学费、住宿费问题得到暂时解决, 但是 城镇社区高昂的消费是贫困生面临的又一个难题.高校贫困生作为弱势群体之一越来越受 人关注, 从学习、基本生活消费及人际交往几个方面对高校贫困生的消费状况进行研究, 并在此基础上提出相应的建议.