earticle

영어

This study examines the general characteristics and differences in preferences permanent wave hair types to pinpoint a permanent wave design for the general characteristics of consumers and hair types, contributing to miyongin the proposal to broaden the scope of hairstyles and basic materials accordingly provides to this purpose, and the results were as follows. General characteristics are 40-50, the average monthly gross income is more than 1 million won to 200 million won, the most common occupation was a housewife, salon use frequency is once every 2 months to 3 months and expenses during the five permanent wave treatment 10000-100000 won less than the highest. I know the results of your hair type, hair length short, medium hair, medium brightness dyed wool, moryang are usually damaged hair damage degree shift highest. In addition, the results of the age difference and career preferences determine the permanent wave showed a statistically significant difference, hair dyeing condition, the hair was a significant difference in the extent of the damage. In other words, the social environment, and also the hair damage michimyeo a significant effect when selected hair, a high consumer perception of hair condition due to the chemical treatment was found that is not a great recognition for the other hair type, such as hair type. Forward the interests of the consumer lifestyle for hair health and hair styles associated with a wide range of hairstyles, not only to speak Proposal in the beauty field with various hair types and is considered related to the study design would require permanent wave.