원문정보
보안공학연구지원센터(IJUNESST)
International Journal of u- and e- Service, Science and Technology
Vol.8 No.1
2015.01
pp.117-130
피인용수 : 0건 (자료제공 : 네이버학술정보)
초록
영어
This paper explored the critical factors influencing users’ intention to adopt mobile payment from a trust perspective. The results are based on a survey sample of 193 participants. SmartPLS2.0 is employed in the data analysis. The findings indicate that perceived ease of use, perceived usefulness, structure assurance and ubiquity have significant effect on users’ trust, which further affect user usage intention. Thus mobile service providers need to concern trust to facilitate user adoption and usage of mobile payment services.
목차
Abstract
1. Introduction
2. Theory Background and Research Hypotheses
2.1. Technology Acceptance Theories
2.2. Trust
2.3. Online and Mobile Payment Adoption
2.4. Research Model and Hypotheses
3. Method and Data Collection
4. Data Analysis and Results
5. Discussion
6. Implications and Limitations
Acknowledgements
References
1. Introduction
2. Theory Background and Research Hypotheses
2.1. Technology Acceptance Theories
2.2. Trust
2.3. Online and Mobile Payment Adoption
2.4. Research Model and Hypotheses
3. Method and Data Collection
4. Data Analysis and Results
5. Discussion
6. Implications and Limitations
Acknowledgements
References
저자정보
참고문헌
자료제공 : 네이버학술정보